19 953 times you helped the planet


This year,
19 953 eco-friendly choices were made. Every wash, braai, spritz and toilet-paper roll added up to a small victory for the planet … and a huge support for us.

To showcase your impact, we wanted to share some of the highlights that make up that incredible 19 953


Our full impact: total eco product usage across all sizes

This section includes every size we sell, combined to show the total impact of each product.

Evolve Citrus Laundry Gel – 2023 units sold

Approximately 202 420 4kg eco-friendly washes. That’s how many outfits, socks and cosy favourites got a fresh citrus-clean spin this year.

The eco-friendly impact? 🌍 Vegan, palm-oil free and fully biodegradable a non-toxic formula that’s gentle on your clothes and the planet.

Evolve 16-Pack Natural Fire Starters – 1 317 sold

21 072 fires sparkedsustainably. These fire starters captured the heart, heat and conversations around braai pits across South Africa, proving that small objects can spark a mighty change.

The eco-friendly impact? 🌍 A biodegradable, eco-friendly alternative to chemical fire starters, fuelled by clean-burning fynbos, recycled materials and wax.

Evolve Fragrance-Free Laundry Detergent Sheets – 383 sold 

19 150 4kg washes done with compact, planet-friendly sheets. Though they were the ‘new kid on the block’, they quickly found their way into many homes with reviews that brought smiles to our faces!

The eco-friendly impact? 🌍 Zero-plastic, zero-waste and fully biodegradable – a compact, vegan choice that reduces transport weight and household waste.

Bamboo 3-Ply Toilet Paper – 1 534 sold

1 534 rolls used this year … or in other words, 540 050 eco-friendly squares that were used to wipe you know what. 

The eco-friendly impact? 🌍 Bamboo grows faster than trees, doesn’t require pesticide or fertiliser and is naturally hypoallergenic and biodegradable.

Evolve Oxy Bleach with Added Microbes – 703 kg sold

703 kgs sold … about the weight of a small car (except it’s the eco-friendly alternative to chemical bleach). Every kilogram kept all clothing-colours bright without harming the planet – or fading your clothes. 

The eco-friendly impact? 🌍 Biologically active with probiotic material, naturally scented, vegan and suitable for septic tanks and grey water systems.

💡Please purchase the 1KG refill here 

Evolve Eau De Poof Spray – 517 sold

517 bathrooms encouraging shy-free poops. Evolve Eau De Poof Spray might just be our most talked-about product in 2025, and we loved every moment!

The eco-friendly impact? 🌍 Fully biodegradable, non-polluting and non-irritant –  preventing odours without introducing harsh chemicals into your home or waterways.

💡500ml refill available here 


Small bottles, big difference: what our 50ml sales tell us

These figures are based only on our 50ml sales, because trying to juggle the 50ml, 500ml and everything-else-ml was a level of maths I politely declined.

Evolve 50ml Laptop & Spectacle Cleaner Spray – 293 sold 

14 650 ml of streak-free cleaning … for laptops, glasses and screens everywhere. This spray is also a new product introduced in 2025, but quickly proved that it is here to stay. I guess you could say, we could clearly see the difference it made! 

The eco-friendly impact? 🌍 An eco-friendly, biodegradable spray containing indigenous microbes – gentle on lenses and harmless to waterways.

💡500ml refill available here 

Evolve 50ml Hand & Surface Sanitizer – 222 sold

11 100 ml dispensed this year … Whether it was used for coffee-stained counters, muddy fingers or mosquito-related itchy bites, the Evolve Hand and Surface Sanitizer came in handy this year!

The eco-friendly impact? 🌍 Non-carcinogenic, endorsed by Beauty Without Cruelty and made using natural food-grade ingredients.

💡500ml concentrate available here 

Evolve 50ml All-Purpose Finisher – 372 sold

18 600 ml of plant-powered sparkle landed in cleaning cupboards across the country – ready to assist in any situation! 

The eco-friendly impact? 🌍 A vegan, biodegradable formula for bathrooms, counters, floors and upholstery – all without contaminating water sources.

💡500ml concentrate available here 


Wrapping it up

Together, 19 953 times, we made choices that mattered. For our homes, our routines and our planet.

So thank you, Evolve Family. 

Here’s to 2026 – more green wins, eco-friendly solutions … and ways to make sustainability fun, effortless and just a little cheeky. 🌱